SHARP PRACTICE IN MERCHANDISING AND ADVERTISING

被引:2
|
作者
GRETHER, ET [1 ]
机构
[1] UNIV CALIF BERKELEY,GRAD SCH BUSINESS ADM,BERKELEY,CA
关键词
D O I
10.1177/000271626636300116
中图分类号
D0 [政治学、政治理论];
学科分类号
0302 ; 030201 ;
摘要
引用
收藏
页码:108 / 116
页数:9
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