Regulatory Focus and Regulatory Fit in Consumer Search and Consideration of Alternatives

被引:0
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作者
Pham, Michel Tuan [1 ]
Chang, Hannah [1 ]
机构
[1] Columbia Univ, New York, NY 10027 USA
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F [经济];
学科分类号
02 ;
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页码:230 / 231
页数:2
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