The Future of Marketing Analytics and Public Policy

被引：10
|
作者：
Davis, Brennan [1 ]
Grewal, Dhruv [2 ]
Hamilton, Steve [3 ]
机构：
[1] Calif Polytech State Univ San Luis Obispo, Orfalea Coll Business, Mkt, San Luis Obispo, CA 93407 USA
[2] Babson Coll, Commerce & Elect Business, Babson Pk, MA 02157 USA
[3] Calif Polytech State Univ San Luis Obispo, Orfalea Coll Business, Econ, San Luis Obispo, CA 93407 USA
来源：
JOURNAL OF PUBLIC POLICY & MARKETING | 2021年 / 40卷 / 04期
关键词：
D O I：
10.1177/07439156211042372
中图分类号：
F [经济];
学科分类号：
02 ;
摘要：
引用
收藏
页码：447 / 452
页数：6
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