A COMPARISON OF THREE INDICES OF ATTITUDE TOWARD RADIO ADVERTISING

被引：8
|
作者：
Sayre, Jeanette
机构：
来源：
JOURNAL OF APPLIED PSYCHOLOGY | 1939年 / 23卷 / 01期
关键词：
D O I：
10.1037/h0055029
中图分类号：
B849 [应用心理学];
学科分类号：
040203 ;
摘要：
引用
收藏
页码：23 / 33
页数：11
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