From place marketing to place branding and back

被引：50

|

作者：

Govers, Robert

机构：

来源：

PLACE BRANDING AND PUBLIC DIPLOMACY | 2011年 / 7卷 / 04期

关键词：

D O I：

10.1057/pb.2011.28

中图分类号：

F [经济];

学科分类号：

02 ;

摘要：

[No abstract available]

引用

收藏

页码：227 / 231

页数：5

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