THE E-COMMERCE AS A MEANS TO ENHANCE PRODUCTIVITY IN MICRO

被引：0

作者：

Rosales Gomez, Francisca ^{[1
]}

Aguirre Aleman, Maria Guadalupe ^{[2
]}

Pimentel Reyes, Oreste ^{[3
]}

Ortiz Ventura, Daniel ^{[3
]}

机构：

[1] Univ Veracruzana, Fac Contaduria & Adm, Tiempo Completo, Campus Coatzacoalcos, Coatzacoalcos, Veracruz, Mexico

[2] Univ Veracruzana, Seguimiento Egresados & Practices Empresariales, Coatzacoalcos, Veracruz, Mexico

[3] Univ Veracruzana, Fac Contaduria & Adm, Coatzacoalcos, Veracruz, Mexico

来源：

INQUIETUD EMPRESARIAL | 2014年 / 14卷 / 01期

关键词：

E-Commerce; Productivity; Microenterprise; Sales;

D O I：

暂无

中图分类号：

F [经济];

学科分类号：

02 ;

摘要：

This study presents the influence of the E-Commerce improve business productivity of Coatzacoalcos, Veracruz. In April 2014, an exploratory research was conducted correlational nature of different microenterprise Coatzacoalcos, Veracruz, using the E-Commerce enhance your business. We therefore applied a survey regarding the way your microenterprise has been productive. The results of the research indicate that companies have begun to venture into e-commerce, with 77% of respondents who have started their online sales; reached 82.9% sales increase and 60% have a plan growth. Thus E-Commerce influences the productivity of microenterprises to boost their sales.

引用

页码：85 / 98

页数：14

共 50 条

[1] E-commerce, productivity, and fluctuation
Wen, M
JOURNAL OF ECONOMIC BEHAVIOR & ORGANIZATION, 2004, 55 (02) : 187 - 206
[2] E-commerce: What it means for plastics
Knights, Mikell
Plastics Technology, 2000, 46 (02)
[3] Enhance the Private Enterprises Competitiveness by E-commerce
Zhang, Xiao-hong
Li, Si-jing
Sun, Wei-min
PROCEEDINGS OF THE SECOND CHINA PRIVATE ECONOMY INNOVATION INTERNATIONAL FORUM, 2009, : 369 - 372
[4] The power of e-commerce: Does e-commerce enhance the impact of loyalty programs on hotel operating performance?
Hua, Nan
Hight, Stephen
Wei, Wei
Ozturk, Ahmet Bulent
Zhao, Xinyuan
Nusair, Khaldoon
DeFranco, Agnes
INTERNATIONAL JOURNAL OF CONTEMPORARY HOSPITALITY MANAGEMENT, 2019, 31 (04) : 1906 - 1923
[5] E-commerce Strategy of Small and Micro Enterprises
Liang, Bing
Dong, Baotian
INTERNATIONAL CONFERENCE ON COMPUTATIONAL AND INFORMATION SCIENCES (ICCIS 2014), 2014, : 1267 - 1272
[6] Application of Micro Lecture in E-commerce Security
Tian, Hongyun
2016 3RD INTERNATIONAL CONFERENCE ON ECONOMIC, BUSINESS MANAGEMENT AND EDUCATIONAL INNOVATION (EBMEI 2016), PT 2, 2016, 55 : 62 - 65
[7] Rescuing E-Commerce or E-Commerce to the Rescue?
Kendall, Kenneth E.
Information Resources Management Journal, 2003, 16 (03)
[8] A classification scheme for productivity management in e-commerce services
Lira, Elisa Granha
Torres Junior, Noel
Oliveira Santos, Ricardo Augusto
SERVICE INDUSTRIES JOURNAL, 2019, : 1010 - 1033
[9] How to Enhance the Enterprise Application Capacity of E-Commerce
Zhang, Junmei
Du, Jingchuan
Lu, Weifeng
NINTH WUHAN INTERNATIONAL CONFERENCE ON E-BUSINESS, VOLS I-III, 2010, : 626 - 631
[10] Factors to enhance the online customers satisfaction in e-commerce
Shen Ling
Cheng Sencheng
Shen Xuewu
Proceedings of the 3rd International Conference on Innovation & Management, Vols 1 and 2, 2006, : 1184 - 1188

← 1 2 3 4 5 →