EVALUATING THE AUDIENCES OF THE NEW MEDIA

被引：38
|
作者：
KRUGMAN, DM
机构：
来源：
JOURNAL OF ADVERTISING | 1985年 / 14卷 / 04期
关键词：
D O I：
10.1080/00913367.1985.10672967
中图分类号：
F [经济];
学科分类号：
02 ;
摘要：
引用
收藏
页码：21 / 27
页数：7
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