Comprehensive evaluation of hotel loyalty program

被引：0
|
作者：
Zuo, L. [1 ]
Xiong, S. [2 ]
Iida, H. [1 ]
机构：
[1] Japan Adv Inst Sci & Technol, Sch Informat Sci, Nomi, Japan
[2] Huazhong Univ Sci & Technol, Sch Journalism & Informat Commun, Wuhan, Hubei, Peoples R China
来源：
BASIC & CLINICAL PHARMACOLOGY & TOXICOLOGY | 2018年 / 123卷
关键词：
D O I：
暂无
中图分类号：
R9 [药学];
学科分类号：
1007 ;
摘要：
112
引用
收藏
页码：65 / 66
页数：2
相关论文
共 50 条
  • [1] Exploring hotel loyalty program challenges in establishing loyalty: A case study of Malaysia city hotel
    Anuar, J.
    Sumarjan, N.
    Radzi, S. M.
    INNOVATION AND BEST PRACTICES IN HOSPITALITY AND TOURISM RESEARCH, 2016, : 111 - 114
  • [2] Exploring effects of hotel chain loyalty program
    Pimpao, Pedro
    Correia, Antonia
    Duque, Joao
    Zorrinho, Jose Carlos
    INTERNATIONAL JOURNAL OF CULTURE TOURISM AND HOSPITALITY RESEARCH, 2014, 8 (04) : 375 - 387
  • [3] LOYALTY PROGRAM AS A TOOL OF COMPETETIVNESS INCREASE IN A HOTEL
    Kucera, Lukas
    AKTUALNI PROBLEMY CESTOVNIHO RUCHU: CESTOVNI RUCH A JEHO DOPADY NA SPOLECNOST / TOURISM AND ITS IMPACTS ON SOCIETY. TOURISM AND ITS IMPACTS ON SOCIETY, 2014, : 119 - 125
  • [4] The attractiveness of loyalty program attributes towards customers' intention to join hotel loyalty program membership
    Nurhaizura, H.
    Ningkan, R. B.
    HOSPITALITY AND TOURISM: SYNERGIZING CREATIVITY AND INNOVATION IN RESEARCH, 2014, : 285 - 288
  • [5] THE INFLUENCE OF REWARD PROGRAM MEMBERSHIP AND COMMITMENT ON HOTEL LOYALTY
    Tanford, Sarah
    Raab, Carola
    Kim, Yen-Soon
    JOURNAL OF HOSPITALITY & TOURISM RESEARCH, 2011, 35 (03) : 279 - 307
  • [6] Hotel loyalty program rewards and customers intention to enroll
    Nurhaizura, H.
    Bakhtiar, M. F. S.
    Azdel, A. A.
    INNOVATION AND BEST PRACTICES IN HOSPITALITY AND TOURISM RESEARCH, 2016, : 91 - 95
  • [7] An Analysis of Hotel Loyalty Program with A Focus on the Tiers and Points System
    Zuo, Long
    Xiong, Shuo
    Iida, Hiroyuki
    2017 4TH INTERNATIONAL CONFERENCE ON SYSTEMS AND INFORMATICS (ICSAI), 2017, : 507 - 512
  • [8] Testing the Model of Hotel Chain Frequency Program Members' Loyalty Intentions
    Kim, Yunhi
    Cho, Myung-hwan
    Han, Heesup
    ASIA PACIFIC JOURNAL OF TOURISM RESEARCH, 2014, 19 (01) : 35 - 60
  • [9] Examining the differential effects of social and economic rewards in a hotel loyalty program
    Lee, Jin-Soo
    Tsang, Nelson
    Pan, Steve
    INTERNATIONAL JOURNAL OF HOSPITALITY MANAGEMENT, 2015, 49 : 17 - 27
  • [10] An Analysis of Points System of Hotel Loyalty Program Based on the Return on Investment
    Zuo, Long
    Rizani, Nazhif
    Iida, Hiroyuki
    Xiong, Shuo
    2018 INTERNATIONAL CONFERENCE ON ELECTRICAL ENGINEERING AND COMPUTER SCIENCE (ICECOS), 2018, : 357 - 360
12345