A Case Study of International Operations Strategy with Chinese Manufacturing Enterprises

被引：0

作者：

Yang, Lei ^{[1
]}

Xu, Xuejun ^{[1
]}

Zhuang, Hejun ^{[1
]}

Ye, Fei

Zhao, Xiande

机构：

[1] S China Univ Technol, Sch Business Adm, Guangzhou 510640, Peoples R China

来源：

PROCEEDINGS OF THE SECOND INTERNATIONAL CONFERENCE ON OPERATIONS AND SUPPLY CHAIN MANAGEMENT | 2008年

关键词：

China; Manufacturing enterprises; International Operations strategy; OEM; OBM;

D O I：

暂无

中图分类号：

F [经济];

学科分类号：

02 ;

摘要：

This paper points out the important role of International operations strategy and explores the internationalization process of enterprises. Then this paper takes Galanz as an example to analyze and discuss the international operations strategy of China manufacturing enterprises.

引用

页码：489 / 493

页数：5

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