RELATIONSHIP OF CORPORATE SOCIAL RESPONSIBILITY AND INNOVATION IN SMES: CASE STUDY IN SELECTED CEE COUNTRIES

被引：0

作者：

Gaborova, Ivana ^{[1
]}

机构：

[1] Pan European Univ, Fac Econ & Entrepreneurship, Tematinska 10, Bratislava 85105, Slovakia

来源：

AD ALTA-JOURNAL OF INTERDISCIPLINARY RESEARCH | 2020年 / 10卷 / 02期

关键词：

Corporate Social Responsibility; innovation; sustainability; business strategy; SMEs; FINANCIAL PERFORMANCE; CSR; BUSINESS; MOTIVATIONS; STRATEGIES; SUSTAINABILITY; EXPECTATIONS; IMPACT; SIZE;

D O I：

暂无

中图分类号：

O [数理科学和化学]; P [天文学、地球科学]; Q [生物科学]; N [自然科学总论];

学科分类号：

07 ; 0710 ; 09 ;

摘要：

CSR has grown in importance since the economic crisis of 2008. Businesses attempted to search for solutions of economic issues by trying to explore new ways of conducting their business, thus, the perception and efforts to exploit the potential of CSR concept changed dramatically. It might also be a way out of the upcoming crisis for many SMEs. Implementation of CSR via innovation or innovating via CSR might bring them more resilience in the upcoming unprecedented times. As shown by statistical analysis (structural equation modelling) of the empirical data from CEE region - Austria, Czech Republic and Slovakia (n=607), innovative SMEs don't need to explicitly concentrate on CSR - its specific activities or reporting. The answer for SMEs lies in business strategy, innovation and sustainable business model.

引用

页码：73 / 79

页数：7

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