The role of information technology in the development of rural tourism and its presentation

被引：0
|
作者：
Simkova, Eva [1 ]
机构：
[1] Univ Hradec Kralove, Dept Social Pathol & Sociol, Hradec Kralove, Czech Republic
来源：
2013 12TH INTERNATIONAL CONFERENCE ON INFORMATION TECHNOLOGY BASED HIGHER EDUCATION AND TRAINING (ITHET 2013) | 2013年
关键词：
Information technology; Internet; C2C; marketing; communication; rural tourism; COMMUNICATION TECHNOLOGIES; DESTINATION; INTERNET;
D O I：
暂无
中图分类号：
TP [自动化技术、计算机技术];
学科分类号：
0812 ;
摘要：
The paper describes the necessity of effective Internet communication in rural tourism. Systematic approach and systematic communication (Internet communication) provide feedback and create the balance between an entrepreneur's system and its environment. The aim of the paper is to summarize the influence of contemporary trends on the usage of information technology in rural tourism marketing and communication with tourists.
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页数：6
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