The Importance of Social Media in Tourism

被引：0
|
作者：
Sambronska, Kristina [1 ]
机构：
[1] Univ Presov Presov, Fac Management, Dept Tourism & Hotel Management, Slovenska 67, Presov 08001, Slovakia
来源：
MANAGEMENT 2012: RESEARCH IN MANAGEMENT AND BUSINESS IN THE LIGHT OF PRACTICAL NEEDS | 2012年
关键词：
Tourism; Crisis; Social net;
D O I：
暂无
中图分类号：
C93 [管理学];
学科分类号：
12 ; 1201 ; 1202 ; 120202 ;
摘要：
The tourism industry was one of the industries, which has been hit by global crisis. Statistical indicators show a growing interest in tourism activities. But experts warn that the crisis is still not resolved. The first part of the article analyzes the impact of global crisis on tourism. The second part of the article shows new opportunities for tourism, by which tourism is able to focus on the client. The aim of article is to highlight growing importance of social networking application in tourism. Article monitors importance of social networks for the needs of tourism from various perspectives and provides specific practical examples.
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页码：407 / 410
页数：4
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