A Satisfaction Evaluation Method for Scenic Spot based on Linguistic Weighted Arithmetic Average Operator

被引：9

作者：

Hu, Mingming ^{[1
]}

Ren, Peiyu ^{[1
]}

Jin, Maozhu ^{[1
]}

Lan, Jibin ^{[2
]}

Luo, Yuyan ^{[1
]}

机构：

[1] Sichuan Univ, Sch Business, Chengdu 610064, Peoples R China

[2] Guangxi Univ, Coll Math & Informat Sci, Nanning 530004, Peoples R China

来源：

APPLIED MATHEMATICS & INFORMATION SCIENCES | 2013年 / 7卷 / 06期

基金：

中国国家自然科学基金;

关键词：

Satisfaction evaluation; level empowerment system; linguistic information; linguistic weighted arithmetic average(LWAA) operator; GROUP DECISION-MAKING; TOURIST SATISFACTION; CUSTOMER SATISFACTION; QUALITY;

D O I：

10.12785/amis/070616

中图分类号：

O29 [应用数学];

学科分类号：

070104 ;

摘要：

Based on the level empowerment system and the linguistic operator, a satisfaction evaluation process is proposed in this paper. First of all, a level empowerment system is established to generate the weight of each surveyed tourist. Then, some new linguistic operations are defined which can remedy the defects of the existed operations. Besides, the expectation and variance in linguistic information environment are defined to generate the weight of each character of tourist and the weights of indicators, and linguistic weighted arithmetic average (LWAA) operator is introduced to aggregate the linguistic information of each tourist and the group linguistic information of each indicator. Finally, a satisfaction evaluation case is illustrated to explain the evaluation process.

引用

页码：2259 / 2270

页数：12

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