PARTICULARITIES OF RETAIL OCCUPATIONS

The gradual disappearance of barriers from the path of labour resources at worldwide level has a great contribution to amplification of anomalies of labour market, especially in structure and level of occupation and unemployment. The fluctuations of labour demand at international level are periodical and selective, and the required occupations imply an extremely high qualification or an unqualified work, fact that points out the lack of balance in labour domain. In consequence, the approach of employment must be made regarding the perspectives of national occupational structure, taking into account the tendencies and transformations from entire world. The aim of harmonization of Romania occupational structure with the one of European Union and the worldwide one imposes the concentration on main activities sectors that drive an economy to be competitive and creation of jobs and occupation specific to these sectors. The article brings out the problem of occupations from retail sector. It is presented the critical analysis of changes that took place in occupational system in general but also in retail in particular. The paper analyses also the occupational profile of retail employees from necessary competencies evolution point of view, identified by recent research of employers. A model that highlights the key areas of organization activities and retail store manager, contributing to sales of goods and services it is presented and examined from empirical point of view.