PERSONALITY TRAITS, SELF-EFFICACY, AND STUDENTS' ENTREPRENEURIAL INTENTION TOWARDS ENTREPRENEURSHIP - IS THERE A CONTEXTUAL DIFFERENCE

The purpose of this study was to explore the influence of personality traits and the mediating role of entrepreneurial self-efficacy, on students ' entrepreneurial intention. Previous studies have overlooked the context of preparatory level of university students in Saudi Arabia because this level of studying is different from the college level, where students have not decided about their area of concentration. The course of entrepreneurship is offered to direct students' intention towards entrepreneurship, which is an important component of the vision of 2030 in Saudi Arabia. This study was an extension of previous work on the topic, with a sample of 363 students, on the utility of preparatory level in the university of Ha'il, in Saudi. The result showed that personal traits, self-efficacy, and students' intention were related to a certain extent while risk tolerance showed no relationship and self-efficacy reported mediation effect. The study would enhance the ongoing concern in the kingdom of Saudi Arabia towards improving the entrepreneurship environment.