ORGANIZATIONAL STRUCTURES OF MARKETING MANAGEMENT AT INTERMEDIARY ENTERPRISES OF TOURISM INDUSTRY

被引:0
|
作者
Yarmolka, V. M.
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来源
关键词
marketing management; intermediary organization;
D O I
暂无
中图分类号
F [经济];
学科分类号
02 ;
摘要
The article reveals the essence of the organizational structure, methods of its formation. Several points defining the meaning of the organizational structure are marked out. Algorithm of the organizational structure formation in marketing management is considered for an intermediary firm within the tourism industry.
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页码:156 / 161
页数:6
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