THE MONOPOLY OF THE TRUTH IN THE "FAKE NEWS" ERA

This article aims to analyze the monopoly of the truth of traditional media and its ability to influence voters, changing the election's results. The performance and importance of traditional media and social networks will be studied through a historical and comparative approach. This work also aims to understand the social transformation in the era of post-truth, which changed the publishing market, encouraging the dissemination of fake news. The key priority is to capture the true impact on the political and democratic debate of social networks, traditional media and fake news, as well as their ability to influence elections.