Mediating Effects of Place Attachment and Satisfaction on the Relationship between Tourists' Emotions and Intention to Recommend

被引：251
|
作者：
Hosany, Sameer [1 ]
Prayag, Girish [2 ]
Van Der Veen, Robert [3 ]
Huang, Songshan [4 ]
Deesilatham, Siripan [5 ]
机构：
[1] Royal Holloway Univ London, Sch Management, Mkt, Egham, Surrey, England
[2] Univ Canterbury, Dept Management Mkt & Entrepreneurship, Private Bag 4800, Christchurch 8140, New Zealand
[3] Oxford Brookes Univ, Dept Mkt, Fac Business, Oxford, England
[4] Univ South Australia, Sch Management, Adelaide, SA, Australia
[5] Univ Thai Chamber Commerce, Sch Business, Bangkok, Thailand
来源：
JOURNAL OF TRAVEL RESEARCH | 2017年 / 56卷 / 08期
关键词：
place attachment; tourists' emotions; satisfaction; intention to recommend; developmental theory; PRO-ENVIRONMENTAL BEHAVIORS; DESTINATION IMAGE; CONSUMPTION EMOTIONS; CONSUMER-BEHAVIOR; BRAND ATTITUDE; EXPERIENCE; LOYALTY; DIMENSIONALITY; ANTECEDENTS; INVOLVEMENT;
D O I：
10.1177/0047287516678088
中图分类号：
F [经济];
学科分类号：
02 ;
摘要：
This study develops a model based on the developmental theory of place attachment. The model considers the influence of tourists' emotions on place attachment and the mediating effects of satisfaction and place attachment on the relationship between tourists' emotions and intention to recommend. The model was tested using data collected from 464 international tourists at the end of their trip to Thailand. Results show that positive emotions, negative emotions and satisfaction are significant determinants of place attachment. In particular, negative emotions display a positive relationship with place attachment. In addition, only satisfaction mediates the relationship between tourists' emotions and intention to recommend. Findings highlight the need for researchers to incorporate emotions in modeling place attachment and offer implications for marketers promoting Thailand as a tourist destination.
引用
收藏
页码：1079 / 1093
页数：15
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