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- [3] LINGUISTIC STRATEGIES AND REALIZATION OF INCENTIVE MODALITY IN POLITICAL SLOGAN AND ADVERTISING SLOGAN VESTNIK VOLGOGRADSKOGO GOSUDARSTVENNOGO UNIVERSITETA-SERIYA 2-YAZYKOZNANIE, 2018, 17 (02): : 63 - 73
- [5] The Features and Translation Strategies of English Advertising Slogan 海外英语, 2014, (24) : 146 - 147+158
- [8] FROM PROVERB TO ADVERTISING SLOGAN: LITERATURE AND DESTRUCTION OF EXPERIENCE RIVISTA DI LETTERATURE MODERNE E COMPARATE, 2020, 73 (04): : 351 - +
- [9] Plurilingual slogan: advertising approach centred on adolescent's reality ANALES DE FILOLOGIA FRANCESA, 2015, 23 : 5 - 19
- [10] VIVE-LA-VITALITE-VITTEL, A MODERN ADVERTISING SLOGAN DEGRES-REVUE DE SYNTHESE A ORIENTATION SEMIOLOGIQUE, 1986, (45): : E1 - E24