Research on the competitive strategy innovatition of Chinese bus enterprise

被引：0
|
作者：
Ma Ying [1 ]
机构：
[1] Wuhan Univ Technol, Sch Management, Wuhan 430070, Peoples R China
来源：
PROCEEDINGS OF THE 1ST INTERNATIONAL CONFERENCE ON PRODUCT INNOVATION MANAGEMENT | 2006年
关键词：
bus enterprises; competition; strategic innovation;
D O I：
暂无
中图分类号：
F [经济];
学科分类号：
02 ;
摘要：
Utilizing the method of Poter's competition model, this article analyses the development environment of bus enterprise in China. On this foundation, the author puts forward the strategic suggestion for Chinese bus enterprises to fit the environmental changes, provides the references for Chinese bus enterprises to develop and make effective competition strategy, and also promotes the healthy and orderly development of bus industry.
引用
收藏
页码：296 / 300
页数：5
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