When to Drop an Unprofitable Customer

被引：0

作者：

Kaplan, Robert S. ^{[1
]}

机构：

[1] Harvard Univ, Sch Business, Cambridge, MA 02138 USA

来源：

HARVARD BUSINESS REVIEW | 2012年 / 90卷 / 04期

关键词：

D O I：

暂无

中图分类号：

F [经济];

学科分类号：

02 ;

摘要：

引用

页码：137 / 139

页数：3

共 50 条

[21] STRATEGIC USE OF ANALYTICAL CRM IN A MARKET WITH NETWORK EFFECTS AND SWITCHING COSTS: TERMINATING UNPROFITABLE CUSTOMER RELATIONSHIPS
Kim, Eunjin
Lee, Byungtae
JOURNAL OF ORGANIZATIONAL COMPUTING AND ELECTRONIC COMMERCE, 2009, 19 (03) : 153 - 172
[22] The unprofitable monopoly
McCormick, H
POLICY REVIEW, 1999, (95) : 62 - 68
[23] WHEN WILL THE OTHER SLIPPER DROP?
不详
DANCE MAGAZINE, 2010, 84 (04): : 14 - 14
[24] When Fathers Drop Out
Pierce, Elizabeth
AMERICAN JOURNAL OF NURSING, 1925, 25 (03) : 254 - 255
[25] Customer retention when the customer's future usage is uncertain
White, Tiffany Barnett
Lemon, Katherine N.
Hogan, John E.
PSYCHOLOGY & MARKETING, 2007, 24 (10) : 849 - 870
[26] When the customer bites: What happens to customer service employees?
Sidle, SD
ACADEMY OF MANAGEMENT EXECUTIVE, 2004, 18 (03): : 158 - 160
[27] When foraging becomes unprofitable: energetics of diving in tidal currents by common eiders wintering in the Arctic
Heath, Joel P.
Gilchrist, H. Grant
MARINE ECOLOGY PROGRESS SERIES, 2010, 403 : 279 - 290
[28] Unprofitable customers and their management
Haenlein, Michael
Kaplan, Andreas M.
BUSINESS HORIZONS, 2009, 52 (01) : 89 - 97
[29] Marketing when customer equity matters
Hanssens, Dominique M.
Thorpe, Daniel
Finkbeiner, Carl
HARVARD BUSINESS REVIEW, 2008, 86 (05) : 117 - +
[30] Cost factors in the customer-to-customer sharing when the customers are heterogeneous
Zhang, Zichen
Zheng, Xiaoyu
Liu, Hongtao
2021 PROCEEDINGS OF THE 40TH CHINESE CONTROL CONFERENCE (CCC), 2021, : 6584 - 6588

← 1 2 3 4 5 →