共 50 条
- [27] Marketing Strategy in Emerging Markets: Evidence from India CHALLENGES AND OPPORTUNITIES OF GLOBAL BUSINESS IN THE NEW MILLENNIUM: CONTEMPORARY ISSUES AND FUTURE TRENDS, 2011, 20 : 274 - 279
- [28] International Branding Strategy: Implications in Big Emerging Markets 2014 CHINA MARKETING INTERNATIONAL CONFERENCE - CHINA'S CONTRIBUTIONS TO MARKETING: THEORY AND PRACTICE, 2014, : 252 - 254
- [29] MODEL FOR IMPROVING THE STRATEGY DEVELOPMENT AND IMPLEMENTATION IN EMERGING MARKETS PROCEEDINGS OF THE 6TH INTERNATIONAL MANAGEMENT CONFERENCE: APPROACHES IN ORGANISATIONAL MANAGEMENT, 2012, : 25 - 38