The Strategic Use of Private Quality Standards in Food Supply Chains

被引：18
|
作者：
von Schlippenbach, Vanessa [1 ,2 ]
Teichmann, Isabel [1 ,3 ]
机构：
[1] DIW Berlin, Berlin, Germany
[2] Univ Dusseldorf, DICE, Dusseldorf, Germany
[3] Humboldt Univ, Berlin, Germany
来源：
AMERICAN JOURNAL OF AGRICULTURAL ECONOMICS | 2012年 / 94卷 / 05期
关键词：
buyer power; private quality standards; vertical relations; L15; L42; Q13; SAFETY STANDARDS; CHOICE; PRICE; MILK; MANUFACTURERS; RETAILERS; INFERENCE; MERGERS; LABELS;
D O I：
10.1093/ajae/aas070
中图分类号：
F3 [农业经济];
学科分类号：
0202 ; 020205 ; 1203 ;
摘要：
We explore the strategic role of private quality standards in food supply chains. Considering two symmetric retailers that are exclusively supplied by a finite number of producers and endogenizing the suppliers' delivery choice, we show that there exist two asymmetric equilibria in the retailers' quality requirements. Our results reveal that the retailers use private quality standards to improve their bargaining position in the intermediate goods market. This is associated with inefficiencies in the upstream production, which can be mitigated by enforcing a minimum quality standard.
引用
收藏
页码：1189 / 1201
页数：13
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