International Gift Exchange: A Cross-Culture View

被引：0
|
作者：
Xie Ruiting [1 ]
Xie Yi [2 ]
Tian Hanmei [3 ]
Sheng Dongqing [4 ]
机构：
[1] Wuhan Univ Technol, Sch Foreign Language, Wuhan 430070, Peoples R China
[2] Univ Lorraine, Sch Comp Sci, F-57000 Metz, France
[3] Wuhan Univ Technol, Sch Management, Wuhan 430070, Peoples R China
[4] Wuhan Univ Technol, Univ Hosp, Wuhan 430070, Peoples R China
来源：
PROCEEDINGS OF THE 9TH INTERNATIONAL CONFERENCE ON INNOVATION AND MANAGEMENT | 2012年
关键词：
International gift exchange; Cross-culture; Cultural embeddedness;
D O I：
暂无
中图分类号：
F [经济];
学科分类号：
02 ;
摘要：
This paper discusses the gift exchange behavior in international activities from the view of cross-culture. At first, the paper proposes a concept, namely cultural embeddedness of international gift exchange behavior, and then gets some empiric findings based on the investigation of international gift exchange practice from the international offices of 7 universities in Wuhan. Finally, some principles for international gift exchange are presented.
引用
收藏
页码：1450 / +
页数：2
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