New strategies for marketing information technology

被引：0
|
作者：
Lukas, BA [1 ]
机构：
[1] Univ Melbourne, Parkville, Vic 3052, Australia
来源：
JOURNAL OF THE ACADEMY OF MARKETING SCIENCE | 1999年 / 27卷 / 03期
关键词：
D O I：
暂无
中图分类号：
F [经济];
学科分类号：
02 ;
摘要：
引用
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页码：380 / 381
页数：2
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