Marketing management and information technology

被引：0

作者：

Fletcher, K.

Heron, Thomas

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Technovation | 1992年 / 12卷 / 06期

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[1] Research on the Marketing Management of the Logistics Enterprises with Information Technology
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[J]. ADVANCES IN COMPUTER SCIENCE, ENVIRONMENT, ECOINFORMATICS, AND EDUCATION, PT IV, 2011, 217 : 160 - 164
[2] INFORMATION TECHNOLOGY FOR TOURISM MARKETING
SHELDON, PJ
[J]. ANNALS OF TOURISM RESEARCH, 1994, 21 (04) : 860 - 862
[3] Integration of technology management and marketing management
Jordan, RH
[J]. PROCEEDINGS OF THE SECOND INTERNATIONAL SYMPOSIUM ON MANAGEMENT OF TECHNOLOGY, 1998, : 202 - 204
[4] IMPLEMENTATION OF GEOGRAPHIC INFORMATION TECHNOLOGY IN MARKETING - GIS MARKETING
Jurisic, Mladen
Ravlic, Sanela
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Pugelnik, Irena
[J]. INTERDISCIPLINARY MANAGEMENT RESEARCH XII, 2016, 12 : 1188 - 1196
[5] Marketing and management of technology manufacturers
Karpali, T.
[J]. Tecnicki Vjesnik/Technical Gazette, 1995, 2 (1-2):
[6] COMSOC MARKETING PROGRAMS AND INFORMATION TECHNOLOGY
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[J]. IEEE COMMUNICATIONS MAGAZINE, 2022, 60 (07) : 4 - 5
[7] New strategies for marketing information technology
Lukas, BA
[J]. JOURNAL OF THE ACADEMY OF MARKETING SCIENCE, 1999, 27 (03) : 380 - 381
[8] The Relationship between Information Technology and Marketing
Hadadi, Kiandokht
Almsafir, Mahmoud Khalid
[J]. 2013 International Conference on Advanced Computer Science Applications and Technologies (ACSAT), 2014, : 238 - 243
[9] Marketing technology in an information systems environment
Kurfman, CH
[J]. STC'S 49TH ANNUAL CONFERENCE, PROCEEDINGS: LEADING THE TECHNICAL COMMUNICATION REVOLUTION, 2002, : 70 - 73
[10] THE IMPORTANCE OF INFORMATION TECHNOLOGY IN THE INSURANCE MARKETING
Stofor, Ovidiu Ilie
[J]. PROCEEDINGS OF THE IVTH INTERNATIONAL CONFERENCE ON GLOBALIZATION AND HIGHER EDUCATION IN ECONOMICS AND BUSINESS ADMINISTRATION - GEBA 2010, 2011, : 429 - 433

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