Organizational Antecedents of External Orientation: An Empirical Analysis of Customer and Competitor Orientations

被引：0
|
作者：
Gavriel, Dahan [1 ]
Aviv, Shoham [2 ]
机构：
[1] Western Galilee Coll, Akko, Israel
[2] Univ Haifa, Haifa, Israel
来源：
REDISCOVERING THE ESSENTIALITY OF MARKETING | 2016年
关键词：
D O I：
10.1007/978-3-319-29877-1_110
中图分类号：
F [经济];
学科分类号：
02 ;
摘要：
引用
收藏
页码：539 / 540
页数：2
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