Impact of organizational dynamic capability on international expansion and the moderating role of environmental dynamism

被引:13
|
作者
Chatterjee, Sheshadri [1 ]
Chaudhuri, Ranjan [2 ]
Vrontis, Demetris [3 ]
Thrassou, Alkis [4 ]
机构
[1] IIT Kharagpur, Dept Comp Sci & Engn, Kharagpur, W Bengal, India
[2] NITIE, Dept Mkt Management, Mumbai, Maharashtra, India
[3] Univ Nicosia, Nicosia, Cyprus
[4] Univ Nicosia, Dept Mkt, Nicosia, Cyprus
关键词
International marketing; Dynamic capability; Technological innovation; Environmental dynamism; International expansion strategy; INFORMATION-TECHNOLOGY CAPABILITY; KNOWLEDGE MANAGEMENT; BIG DATA; PERFORMANCE; FIRM; PERSPECTIVE; STRATEGY; INNOVATION; RECOMMENDATIONS; INTEGRATION;
D O I
10.1108/IJOA-10-2021-3003
中图分类号
C93 [管理学];
学科分类号
12 ; 1201 ; 1202 ; 120202 ;
摘要
Purpose The purpose of this study is to examine the impact of dynamic capability (DC) of organizations on international expansion and further investigate the moderating role of environmental dynamism in the same context. Design/methodology/approach Based on the dynamic capability view (DCV) theory and related literature on international business strategy, a theoretical model is developed. This model is subsequently validated with the structural equation modelling technique through a survey of 324 respondents from Indian organizations. The study also examines the moderating impacts using the multigroup analysis method. Findings The study finds that organizations' sensing, seizing and transformational capabilities impact positively and significantly on international marketing capability, as well as on technological innovation capability, which positively and significantly impacts organizations' international expansion ability. The study also finds that there is a significant moderating impact of environmental dynamism on organizations' international expansion. Research limitations/implications This study has provided a unique theoretical model which can explain the factors impacting organizations' ability toward international expansion. The study also provides vital insights and directions to practitioners, researchers and academicians on the international business strategy for the expansion of organizations. The theoretical model, however, cannot be generalized, as data was taken only from Indian firms. Originality/value The study adds to the body of knowledge of international business strategy, international marketing strategy and technological innovation, adding to the scant research on the relationship between organizations' DC and the international expansion strategy through a unique and tested model with an explanative power of 73%.
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页码:1935 / 1956
页数:22
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