AkzoNobel Launches New Brand Strategy

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来源：

China Chemical Reporter | 2008年 / 19卷 / 14期

关键词：

ICI; AkzoNobel Launches New Brand Strategy;

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中图分类号：

F273.2 [产品管理];

学科分类号：

1202 ; 120202 ;

摘要：

On April 28th,AkzoNobel,former Akzo Nobel,announced it has launched its new corporate brand.Symbolizing the company’s fundamental transformation and determination to lead change,it embodies AkzoNobel’s clear ambitions for the future and a passionate commitment to deliver Tomorrow’s Answers Today.As well as a subtle name change and a revitalized,powerful logo,a new brand

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页码：7 / 7

页数：1

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