A comparative study on attitudes towards SMS advertising and mobile application advertising

被引：0

作者：

机构：

[1] Aydin, Gökhan

[2] Karamehmet, Bilge

来源：

Aydin, Gökhan (aydin.gokhan@gmail.com) | 2017年 / Inderscience Publishers卷 / 15期

关键词：

D O I：

10.1504/IJMC.2017.086366

中图分类号：

学科分类号：

摘要：

Marketing

引用

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