ROLE OF ADVERTISING - PERSUASION OR AGENDA SETTING

被引：0
|
作者：
SUTHERLAND, M
GALLOWAY, J
机构：
[1] KENT STATE UNIV,KENT,OH 44242
[2] MACQUAIRE UNIV,SYDNEY,AUSTRALIA
来源：
JOURNAL OF ADVERTISING RESEARCH | 1981年 / 21卷 / 05期
关键词：
D O I：
暂无
中图分类号：
F [经济];
学科分类号：
02 ;
摘要：
引用
收藏
页码：25 / 29
页数：5
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