MARKETING RESEARCH - MANAGEMENT AND METHODS - WENTZ,WB

被引：0
|
作者：
SEN, SK [1 ]
机构：
[1] UNIV CHICAGO,CHICAGO,IL 60616
来源：
JOURNAL OF BUSINESS | 1974年 / 47卷 / 01期
关键词：
D O I：
10.1086/295620
中图分类号：
F [经济];
学科分类号：
02 ;
摘要：
引用
收藏
页码：109 / 111
页数：3
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