UK TOURISM MARKETING

被引:0
|
作者
ARCHDALE, GH
机构
关键词
D O I
10.1016/0261-5177(95)97358-W
中图分类号
X [环境科学、安全科学];
学科分类号
08 ; 0830 ;
摘要
The role of Information Technology (IT) and new media in tourism marketing is a hot topic of discussion among professionals worldwide. The IT and New Media seminar held in London on 9 November 1994 addressed the opportunities that IT could provide for Britain's tourism industry as well as the implications for public sector policy makers. Sponsored by the UK's two leading suppliers of IT solutions to the tourism industry, Infocentre and Integra, the seminar attracted an evenly mixed group of private and public sector delegates. © 1995.
引用
收藏
页码:322 / 323
页数:2
相关论文
共 50 条
  • [31] Marketing of Turkey as a Tourism Destination
    Alvarez, Maria D.
    ANATOLIA-INTERNATIONAL JOURNAL OF TOURISM AND HOSPITALITY RESEARCH, 2010, 21 (01): : 123 - 138
  • [32] Marketing approach to Nordic tourism
    Alcalde-Giraudo, Alberto
    Fernández-Hernández, Ruth
    Paradinas-Márquez, Carmen
    Sánchez-González, Pilar
    García-Muiña, Fernando E.
    Technological Forecasting and Social Change, 2021, 163
  • [33] Tourism in Amsterdam: Marketing and reality
    Rawding, C
    GEOGRAPHY, 2000, 85 : 167 - 172
  • [34] The international marketing of travel and tourism
    Hyde, KF
    TOURISM MANAGEMENT, 2001, 22 (03) : 307 - 309
  • [35] Tourism marketing for cities and towns
    Roehl, Wesley S.
    TOURISM MANAGEMENT, 2008, 29 (02) : 397 - 399
  • [36] Marketing Australian travel and tourism
    Gnoth, J
    ANNALS OF TOURISM RESEARCH, 1999, 26 (02) : 462 - 465
  • [37] Tourism Marketing for Small Businesses
    Wong, Brian Kee Mun
    TOURISM MANAGEMENT, 2019, 74 : 410 - 410
  • [38] TRENDS IN DIGITAL MARKETING IN TOURISM
    Slivka, Martin
    MARKETING IDENTITY: DIGITAL LIFE, PT I, 2015, : 291 - 299
  • [39] Celebrity Endorsement in Tourism Marketing
    Li, Wei-hong
    Xu, Yan-yan
    Zheng, Fang
    INTERNATIONAL CONFERENCE ON E-COMMERCE AND CONTEMPORARY ECONOMIC DEVELOPMENT (ECED 2014), 2014, : 321 - 324
  • [40] Encyclopedia of tourism management and marketing
    Kitchen, Philip J.
    JOURNAL OF MARKETING COMMUNICATIONS, 2024, 30 (04) : 529 - 529