SALES NEGOTIATION COST PLANNING FOR CORPORATE LEVEL SALES

被引：3

|

作者：

BIRD, MM ^{[1
]}

CLAYTON, ER ^{[1
]}

MOORE, LJ ^{[1
]}

机构：

[1] VIRGINIA POLYTECH INST & STATE UNIV,BLACKSBURG,VA 24061

来源：

JOURNAL OF MARKETING | 1973年 / 37卷 / 02期

关键词：

D O I：

10.2307/1250045

中图分类号：

F [经济];

学科分类号：

02 ;

摘要：

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页码：7 / 13

页数：7

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