PAIRED COMPARISONS IN CONSUMER-PRODUCT TESTS

被引：6
|
作者：
GREENBERG, A
机构：
来源：
JOURNAL OF MARKETING | 1958年 / 22卷 / 04期
关键词：
D O I：
10.2307/1247241
中图分类号：
F [经济];
学科分类号：
02 ;
摘要：
引用
收藏
页码：411 / 414
页数：4
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