TECHNOLOGY DIFFUSION - AN EMPIRICAL-TEST OF COMPETITIVE EFFECTS

被引：350

|

作者：

GATIGNON, H

ROBERTSON, TS

机构：

来源：

JOURNAL OF MARKETING | 1989年 / 53卷 / 01期

关键词：

D O I：

10.2307/1251523

中图分类号：

F [经济];

学科分类号：

02 ;

摘要：

引用

收藏

页码：35 / 49

页数：15

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