FAIR OR PSYCHOLOGICAL PRICING

被引：14
|
作者：
STAPEL, J [1 ]
机构：
[1] NETHERLANDS INST PUBL OPINIE & MARKTONDERZOEK,AMSTERDAM,NETHERLANDS
来源：
JOURNAL OF MARKETING RESEARCH | 1972年 / 9卷 / 01期
关键词：
D O I：
10.2307/3149623
中图分类号：
F [经济];
学科分类号：
02 ;
摘要：
引用
收藏
页码：109 / 110
页数：2
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