The Elements of a System of Marketing Control

被引：1
|
作者：
Hersey, M. L.
机构：
来源：
JOURNAL OF MARKETING | 1938年 / 2卷 / 03期
关键词：
D O I：
10.2307/1246381
中图分类号：
F [经济];
学科分类号：
02 ;
摘要：
引用
收藏
页码：201 / 208
页数：8
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