Luxury World: The Past, Present and Future of Luxury Brands

被引：0

作者：

Zlatevska, Natalina ^{[1
]}

机构：

[1] Bond Univ, Gold Coast, Australia

来源：

JOURNAL OF PRODUCT AND BRAND MANAGEMENT | 2011年 / 20卷 / 05期

关键词：

Brands; Consumer marketing; Brand management;

D O I：

10.1108/10610421111157964

中图分类号：

F [经济];

学科分类号：

02 ;

摘要：

引用

页码：429 / +

页数：3

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