DO NEWSPAPER PUBLISHERS SUFFER FROM MARKETING MYOPIA

被引：1

|

作者：

MINDAK, WA

机构：

来源：

JOURNALISM QUARTERLY | 1965年 / 42卷 / 03期

关键词：

D O I：

10.1177/107769906504200309

中图分类号：

G2 [信息与知识传播];

学科分类号：

05 ; 0503 ;

摘要：

引用

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页码：433 / 442

页数：10

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