ADVERTISING - ITS ROLE IN MODERN MARKETING - DUNN,SW

被引：0

作者：

GROSS, M ^{[1
]}

机构：

[1] UNIV MISSOURI,COLUMBUS,MO

来源：

JOURNALISM QUARTERLY | 1969年 / 46卷 / 04期

关键词：

D O I：

暂无

中图分类号：

G2 [信息与知识传播];

学科分类号：

05 ; 0503 ;

摘要：

引用

页码：831 / 832

页数：2

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