A Program for Marketing Research

被引：2

作者：

Engle, N. H.

机构：

来源：

JOURNAL OF MARKETING | 1937年 / 1卷 / 03期

关键词：

D O I：

10.2307/1245658

中图分类号：

F [经济];

学科分类号：

02 ;

摘要：

引用

页码：280 / 282

页数：3

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