MARKETING EDUCATION - PRESENT NEEDS AND FUTURE CHALLENGES

被引：3
|
作者：
HANSEN, SO [1 ]
CARLSSON, C [1 ]
WALDEN, P [1 ]
机构：
[1] SWEDISH UNIV ABO,SF-20500 ABO 50,FINLAND
来源：
EUROPEAN JOURNAL OF MARKETING | 1988年 / 22卷 / 03期
关键词：
D O I：
10.1108/EUM0000000005276
中图分类号：
F [经济];
学科分类号：
02 ;
摘要：
引用
收藏
页码：48 / 60
页数：13
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