MARKETING EDUCATION - PRESENT NEEDS AND FUTURE CHALLENGES

被引：3

|

作者：

HANSEN, SO ^{[1
]}

CARLSSON, C ^{[1
]}

WALDEN, P ^{[1
]}

机构：

[1] SWEDISH UNIV ABO,SF-20500 ABO 50,FINLAND

来源：

EUROPEAN JOURNAL OF MARKETING | 1988年 / 22卷 / 03期

关键词：

D O I：

10.1108/EUM0000000005276

中图分类号：

F [经济];

学科分类号：

02 ;

摘要：

引用

收藏

页码：48 / 60

页数：13

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