FORECASTING RETAIL SALES AND DEALER INVENTORIES - A SIMULATION AND DECISION-SUPPORT SYSTEM

被引:1
|
作者
SPIEGLER, I [1 ]
HERNITER, J [1 ]
机构
[1] BOSTON UNIV,SCH MANAGEMENT,BOSTON,MA 02215
关键词
SIMULATION; FORECASTING; FITTING PROCEDURE; AGE DISTRIBUTION; DECISION SUPPORT SYSTEM (DSS);
D O I
10.1177/003754979306100410
中图分类号
TP39 [计算机的应用];
学科分类号
081203 ; 0835 ;
摘要
A simulation model for forecasting retail sales and dealer inventories is presented. The model is based on the average time in distribution (ATD), a new statistic calculated from warranty cards returned by customers after purchasing a product. While warranty card returns are highly random both in number and arrival rate, the ATD is a relatively stable indicator rarely used in forcasting. Sales and inventories ave generated by fitting their estimated ATDs to warranty cards. A decision support system (DSS), incorporating the simulation model as well as the standard components database, model base user interface, report and graph facilities is outlined and discussed
引用
收藏
页码:268 / 274
页数:7
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