ETHICS IN MARKETING-RESEARCH

被引：9

|

作者：

BEZILLA, R

HAYNES, JB

ELLIOTT, C

机构：

[1] FLORIDA STATE UNIV,TALLAHASSEE,FL 32306

[2] MEMPHIS STATE UNIV,MEMPHIS,TN

来源：

BUSINESS HORIZONS | 1976年 / 19卷 / 02期

关键词：

D O I：

10.1016/0007-6813(76)90086-0

中图分类号：

F [经济];

学科分类号：

02 ;

摘要：

引用

收藏

页码：83 / 86

页数：4

相关论文

共 50 条

[1] WHY A MARKETING-RESEARCH CODE OF ETHICS
TWEDT, DW
[J]. JOURNAL OF MARKETING, 1963, 27 (04) : 48 - 50
[2] SOME ASPECTS OF ETHICS IN MARKETING-RESEARCH
BLANKENSHIP, AB
[J]. JOURNAL OF MARKETING RESEARCH, 1964, 1 (02) : 26 - 31
[3] ORGANIZATIONAL DIMENSIONS OF MARKETING-RESEARCH ETHICS
SKINNER, SJ
DUBINSKY, AJ
FERRELL, OC
[J]. JOURNAL OF BUSINESS RESEARCH, 1988, 16 (03) : 209 - 223
[4] ETHICS - EVERYDAY CHOICES IN MARKETING-RESEARCH
OSSIP, A
[J]. JOURNAL OF ADVERTISING RESEARCH, 1985, 25 (05) : RC10 - RC12
[5] MARKETING-RESEARCH
GIRAGOSIAN, NH
[J]. ABSTRACTS OF PAPERS OF THE AMERICAN CHEMICAL SOCIETY, 1991, 202 : 2 - SCHB
[6] MARKETING-RESEARCH
JOHNSON, T
[J]. COMPUTER NETWORKS AND ISDN SYSTEMS, 1981, 5 (01): : 58 - 58
[7] MARKETING-RESEARCH
COOPER, WA
[J]. ASLIB PROCEEDINGS, 1958, 10 (11): : 283 - 293
[8] MARKETING-RESEARCH
GLASKIN, M
[J]. ENGINEERING-LONDON, 1990, 230 (05): : 52 - 52
[9] ATTITUDES OF MARKETING PROFESSIONALS TOWARD ETHICS IN MARKETING-RESEARCH - A CROSS NATIONAL COMPARISON
AKAAH, IP
[J]. JOURNAL OF BUSINESS ETHICS, 1990, 9 (01) : 45 - 53
[10] MARKETING-RESEARCH - PARASURAMAN,A
RETHANS, AJ
[J]. JOURNAL OF MARKETING RESEARCH, 1988, 25 (01) : 111 - 113

← 1 2 3 4 5 →