Inclusive Technology for Rural Development: Rural Call Centre in Orissa, India

This is a research work on usage of information and communication technology to address the loopholes in the existing system in rural India and suggest an improved way of catering to basic utility services to common people for betterment of their life. The work links all utility related discrete businesses on a common platform and creates a win-win situation for all stakeholders. The model proposed is trying to use mobile phones as a universal communication tool while providing social services in a rural call centre. The work also addresses the relative ranking of services in rural areas based on baseline survey as rural people spend 80% of their expense on obtaining health, transport, and education related information by frequent visits to urban areas. If this model is implemented then it will save time, cost and transport expenses on frequent visit and customer will enjoy the information, tips, and emergency guide line.