AN ASSESSMENT OF THE MODERATING EFFECTS OF MARKET MAVENISM AND VALUE CONSCIOUSNESS ON PRICE-QUALITY PERCEPTION ACCURACY

被引：0
|
作者：
LICHTENSTEIN, DR [1 ]
BURTON, S [1 ]
机构：
[1] LOUISIANA STATE UNIV,BATON ROUGE,LA 70803
来源：
ADVANCES IN CONSUMER RESEARCH | 1990年 / 17卷
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D O I：
暂无
中图分类号：
F [经济];
学科分类号：
02 ;
摘要：
引用
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页码：53 / 59
页数：7
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