ISSUES IN FITTING THEORETICAL AND MEASUREMENT MODELS IN MARKETING

被引：6

作者：

DARDEN, WR

CARLSON, SM

HAMPTON, RD

机构：

[1] LOUISIANA STATE UNIV, BATON ROUGE, LA 70803 USA

[2] SW MISSOURI STATE UNIV, SPRINGFIELD, MO 65802 USA

来源：

JOURNAL OF BUSINESS RESEARCH | 1984年 / 12卷 / 03期

关键词：

D O I：

10.1016/0148-2963(84)90012-2

中图分类号：

F [经济];

学科分类号：

02 ;

摘要：

引用

页码：273 / 296

页数：24

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