USING GAME-THEORY TO MODEL COMPETITION

被引：102

|

作者：

MOORTHY, KS ^{[1
]}

机构：

[1] UNIV ROCHESTER, ROCHESTER, NY 14627 USA

来源：

JOURNAL OF MARKETING RESEARCH | 1985年 / 22卷 / 03期

关键词：

D O I：

10.2307/3151424

中图分类号：

F [经济];

学科分类号：

02 ;

摘要：

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页码：262 / 282

页数：21

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